New Acre Project

New Acre Project (2019)

The New Acre Project allows companies to fund environmental projects on local farms and ranches across Canada, delivering a bundle of ecosystem services, such as cleaner air, cleaner water, and more biodiversity.

Primary Functions

  • Learn how corporations can invest in environmental issues that support Canadian conservation with the goal of producing cleaner water, cleaner air, and more.

Detailed Description


As Canada’s population grows, much of its wetlands, woodlands and grasslands is being lost. Our remaining natural spaces are at risk from land use and climate change pressures. This affects us all: the air we breathe, the water we drink, and the food we eat. Now, more than ever, we need to focus on this critical issue.

ALUS Canada, a Weston Family initiative, is committed to sustaining agriculture, wildlife and natural spaces, with wetland, grassland and woodland projects across Canada. ALUS was founded in 2006 to invest in farmers and ranchers and help them produce–along with the food we eat–cleaner air, cleaner water and new wildlife habitats in Canadian communities. Ten years later, ALUS Canada had created more than 18,000 New Acres (an area the size of 45,000 hockey rinks) in 20 communities across Canada, from Red Deer, Alberta, to Saint-Hyacinthe, Quebec.

Through corporate investments, the New Acre project delivers a bundle of ecosystem services, like cleaner air, cleaner water and more biodiversity, to benefit all Canadians. Whether your core interest is water, air, pollinators or wildlife, you can tailor a New Acre sponsorship package to the environmental issues that matter most to your organization. Investments will produce lasting benefits for the regions and communities you serve.

Financial support allows the New Acre Project to fund environmental projects on local farms and ranches across Canada. New Acre sponsors help farmers and ranchers steward their land to produce cleaner air, cleaner water and new wildlife habitats for the benefit of all Canadians.


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Additional information




Topics & SDGs

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WWF Mitigation

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