{"id":8969,"date":"2020-02-27T00:14:45","date_gmt":"2020-02-27T00:14:45","guid":{"rendered":"http:\/\/ceowatermandate.org\/unite\/?page_id=8969"},"modified":"2021-04-01T14:55:48","modified_gmt":"2021-04-01T14:55:48","slug":"the-letter","status":"publish","type":"page","link":"https:\/\/ceowatermandate.org\/resilience\/the-letter\/","title":{"rendered":"Call to Action"},"content":{"rendered":"
[vc_row][vc_column][vc_column_text]As the climate crisis intensifies, the world continues to grapple with its unfolding consequences across every facet of life,\u00a0including water.<\/p>\n

The COVID-19 pandemic only adds to these challenges, making freshwater resources an even more critical factor for the wellbeing of our communities, economies and biodiversity. Water is where the climate crisis will make its greatest impact \u2014 and where the lack of water access and sanitation takes an outsized toll in coping with the pandemic.<\/p>\n

Today 3.6 billion people worldwide live in water-stressed areas, growing to more than half the world’s population by 2050. If we take no action now, the world will be using 56% more water than is sustainable as soon as 2030. That means more and more places around the world \u2013 across all income levels \u2013 will face a \u2018Day Zero\u2019, when the taps run dry.<\/p>\n

But there is a better path.<\/p>\n

If we change the way we use and manage water, we can ensure sustainable, ample, and resilient freshwater resources for all. Working collectively at the global and local levels, we can improve the availability, quality and accessibility of water.<\/p>\n

With that ambition in mind, seven global corporate leaders founded the Water Resilience Coalition in 2020 to advance a shared mission: to collaborate to ensure freshwater basins are able to consistently supply the needs of communities, businesses and the natural environment on which we all depend.<\/p>\n

Just one year on, membership has grown to 19 globe-spanning corporations with $2.8 trillion market capitalization, and we\u2019re launching collective action in 11 basins in five countries in 2021.<\/p>\n

The Water Resilience Coalition is an industry-driven, CEO-led initiative of the United Nations Global Compact CEO Water Mandate that aims to preserve the world’s freshwater resources through collective action in water-stressed basins, alongside ambitious, quantifiable commitments.<\/p>\n

As members, partners, and endorsers, we are urging other industry leaders to join the Coalition by signing a Pledge and working toward its three overarching 2050 commitments:<\/p>\n